- iRacing.com Announces iRacing 2.011,372
- iRacing.com to create virtual McLaren MP4-12C GT38,024
- Scanning What’s in Store for iRacing with Tony Gardner6,038
- Dave Kaemmer Comes Clean on Dirt5,536
- Improving the Sound of iRacing4,836
- iRacing 2.0 Debuts in 2011 Season 34,765
- Preview Shots of HPD ARX-01C, Ford GT & Suzuka4,742
- Two New Cars and Two New Tracks Coming to iRacing Soon4,264
- iRacing Pro Race of Champions Gets Green Flag Wednesday3,306
- Gooden Plenty II2,943
- The Fountain of Youth 12
- Mauriello's Stafford Statement 6
- Building the iRacing System 101 6
- FPS is Still King 5
- Ducati will not build a Yamaha 'clone' 4
- Le Mans-Winning HPD ARX-01c LMP2 Coming to iRacing 4
- iRacer Profile – Nenad Matijevic 4
- D. Allison, Others Joining Motorsports Hall 3
- Spindel Takes Pro Series Finale at Suzuka 3
- Mars, The Humble Iceman 2
- iRacing.com2136
- NASCAR 1754
- Motorcycles 1713
- Formula Cars 1568
- WRC 1243
- IndyCar 1150
- Touring Cars 755
- Sports Cars 300
- Other Racing 314
iRacing Expands into Asia through Collaboration with Interush
by David Phillips on February 5th, 2010
iRacing.com Motorsport Simulations, LLC have completed a collaborative marketing agreement with Interush, Inc. for the introduction and marketing of its online motorsport simulations program into some of the world’s fastest growing gaming markets: Japan, Taiwan, Hong Kong and China.
Through this agreement, Interush will provide Japanese and Chinese translations of the website and gaming content, iRacing.com will use these to create Japanese and Chinese websites, and Interush will market the online gaming program through their extensive marketing affiliate organizations throughout Japan, Taiwan and Hong Kong. Interush will also market iRacing.com through their portal websites and through ongoing promotional and public relations activities in these same countries.
In addition, Interush will commence online marketing into China, already the world’s single largest market for both Internet users and online gaming, and also one of the world’s fastest-growing motorsport enthusiast markets.
“The agreement with Interush is a significant development for iRacing,” said Tony Gardner, president of iRacing.com. “Our company is currently increasing its global footprint, adding tracks in Europe and the Pacific Rim and cars with world-wide appeal such as Williams F1’s FW31 and the Australian V8 Supercar.
This partnership will result in the iRacing service being translated into Japanese and Chinese, as well as a wide range of marketing and public relations programs throughout Southeast Asia. This is a major step in iRacing’s international growth.”

L to R: Todd Mitsuishi, CEO Interush; Roger Yasukawa, Interush racing driver; Kevin Bobbitt, iRacing Marketing Director; and Marty Matthews, Interush Chairman.
The agreement also provides for Interush to market iRacing.com to worldwide markets in English. Interush is based in Irvine, California and over the past four years has been a team sponsor in the NASCAR Sprint and Nationwide Series, NASCAR Grand-Am Series, and the IZOD IndyCar Series. Interush also recently introduced MySpeedwayRacer.com, an aggregated news website for racing enthusiasts.
“iRacing.com is exactly the type of innovative online content that Interush is eager to help bring to Asian markets,” said Marty Matthews, Interush’s Chairman. “We have been marketing the IRIS Internet Suite of communications applications for individuals, associations and small businesses for several years now. Plus, over the past few years and through our team sponsorships in the NASCAR, Grand-Am, and IndyCar Series, our extensive network of Marketing Affiliates have become racing fans. With their appreciation of motorsports and their understanding of the Internet, we are certainly the premier organization to take iRacing.com to these exciting Asian markets!”



David Phillips
Chris Hall
Jameson Spies
Jason Lofing
Ray Bryden
Patrick Atherton
Tim Terry
David Allen
Allen Krier