All News: L. Bryce Whitson

iRacing’s Better Mousetrap

December 8th, 2015 by David Phillips

Whoever said “build a better mousetrap and the world will beat a path to your door” never heard of advertising or market research, let alone social media and browser cookies.  For the reality is, no matter how splendid the mousetrap, the world will NOT beat a path to your door until they know your mousetrap … Read the Rest »